Friday 7 August 2026
Queensland Touch Football (QTF) is proud to announce the extension of its partnership with Better Beer for a further two years, continuing a successful collaboration across some of the sport’s marquee events.
Better Beer first joined the QTF family as Official Beer Partner in 2025, bringing its popular range of beverages to touch football communities across Queensland. Founded by The Inspired Unemployed’s Matt Ford and Jack Steele alongside drinks entrepreneur Nick Cogger, Better Beer has quickly become one of Australia’s most recognisable beer brands, offering a growing portfolio including Zero Carb, Middy, Halfy, Better Ginger Beer and Better Cider.
The renewed agreement will see Better Beer continue its support of Queensland Touch Football’s premier events, including:
- 2026 and 2027 Queensland State Cup
- 2026 and 2027 Queensland Touch Football Awards Night
- 2027 and 2028 Bundaberg Cup
Since coming on board, Better Beer has become a valued presence across QTF events, creating opportunities for members, supporters and event attendees to connect and celebrate throughout the season.
“We’re stoked to be back on board with Queensland Touch Football for another two years. There’s something special about the energy that the participants and community bring to the Queensland State Cup and the Bundy Cup. You know it’s a ‘day for it’ when you’re out playing touch footy with your mates, then sharing a cold Better Beer and some banter once the game’s done.” said Nathan Spencer, Community & Events Manager.
QTF Manager, Commercial, Events & Strategy Rachael Stacey agrees the extension is a fantastic outcome for both organisations.
“We are thrilled to continue our partnership with Better Beer for another two years. Since coming on board in 2025, Better Beer has become a fantastic supporter of our events and has helped elevate the experience for our touch football community.”
“Better Beer embodies many of the same values that underpin our sport, including connection, community and social engagement. Our major events are about more than what happens on the field. They’re an opportunity for people to reconnect with teammates, make new friendships and strengthen ties within the touch football community, and Better Beer plays an important role in helping create that atmosphere.”
Through the partnership extension, Better Beer will continue serving at the 2026 and 2027 Queensland State Cup events, the 2026 and 2027 Queensland Touch Football Awards Night, and the 2027 and 2028 Bundaberg Cup. In addition to supplying product at these marquee events, Better Beer will also support the Queensland Touch Football Awards through prize contributions, further enhancing the celebration of achievements across the touch football community.
Queensland Touch Football looks forward to continuing its relationship with Better Beer and working together to deliver outstanding events for the touch football community across the state.
Queensland Touch Football encourages responsible drinking. Better Beer products are intended for people aged 18 years and over.
